Do you still think that dropshipping is difficult? Then think again! Because the story we have for you today will blow your mind! It’s a story about a regular young man, who decided to test himself. He started his own dropshipping business in one day from scratch, while having just $500 in his pocket and determination in his heart. In this article, we’ll delve into Moe Chahine’s entrepreneurial endeavor, exploring every step of the process he undertook to build a profitable store.
The wager
Moe had a track record of success in previous dropshipping challenges, but this time, he was taking a different approach. He wanted to demonstrate that substantial capital was not a prerequisite for entering the dropshipping arena. He understood that every component of the business model needed to work seamlessly for profitability.
The journey began with Moe’s quest to find a winning product to sell. So he believed that product selection was crucial, as the wrong choice could lead to failure. To identify a promising product, he turned to TikTok, where he searched for posts under the hashtag #TikTokMadeMeBuyIt. He filtered the search results to display the top-liked posts from the last 7 days and scoured through them, hoping to discover a product that captured his interest.
Picking the product
After much exploration, Moe stumbled upon what he believed was the perfect product — a versatile heated blanket that you could also wear as a sweater.
With three heating modes, it was ideal for the fall and winter seasons. Moe recognized the potential for this product to perform exceptionally well on TikTok, given its unique features and the upcoming seasonal demand. He referred to Google Trends, which indicated a consistent spike in interest for such products. So, convinced that he had found a winner, he was ready to proceed.
Building the store
The next step, of course, involved creating a website to showcase the chosen product. So over the course of four hours, he meticulously built the website, which he branded as “ToastyKnit”.
The product page was meticulously designed to maximize conversion rates. Moe included custom images created with Canva, set a selling price of $79.99 with free shipping, and ensured a healthy profit margin by sourcing the product for approximately $24. He then incorporated features like product reviews using the “Looks” app and estimated delivery time information. Moe also enchanced customer engagement through a GIF showcasing the product in action, custom headlines, detailed descriptions, an FAQ section. Also, he imported customer reviews from AliExpress.
Quick marketing
With the website ready, Moe’s focus shifted to creating TikTok video ads to drive traffic and sales. Allocating part of his remaining budget, he then invested in a package from Dropify Ads, a platform for producing TikTok ads.
For $160, he got five video ads for his product. The videos featured a model highlighting the product’s benefits and calling viewers to buy the product.
Having spent $230 on the video ads and shipping the product sample, Moe had a budget of $254 left for the challenge.
Several days passed before Moe received the video ads. Upon reviewing them, he found them to be of high quality and aligned with his expectations. Eager to set his campaign in motion, he then proceeded to create a new TikTok ad account, capitalizing on a special link that granted him free advertising credit from TikTok. This credit was based on the amount spent on ads, and then Moe qualified for $100 in free ad credit, increasing his ad budget.
The TikTok ad campaign
Moe went through the process of setting up a TikTok ad campaign using the “surf scaling” strategy. He emphasizes that this strategy had yielded positive results for his recent dropshipping ventures, optimizing metrics such as CPC, CPM, as well as CPA. The strategy involved creating multiple ad groups with varying targeting parameters to identify high-performing segments and allocate budget accordingly.
He began by creating a campaign with ten ad groups, each assigned a daily budget of $20. While five ad groups utilized automatic targeting, the other five featured custom interests based on research. Moe’s goal was to identify the most effective targeting options for his product.
The results
Moe’s ads quickly gained traction, and he also provided updates to his ads schedule throughout the day. Excitement filled the air as the first sale was achieved, with multiple visitors browsing the website. By the end of the day, the store had generated $1,500 in sales, a remarkable feat for a newcomer in the dropshipping space. With 17 orders, some customers purchased multiple units or opted for express shipping.
Your path to dropshipping success
Moe Chahine’s journey from a $500 budget to a $1,500 sales day showcased the potential for success in dropshipping, even with limited resources. His meticulous approach to product selection, website creation, and TikTok advertising demonstrated the strategic steps necessary for building a profitable dropshipping business.
If Moe Chahine’s journey has inspired you to explore the world of dropshipping, now is the time to take action. With the right strategies and determination, you can achieve success just like Moe did. Don’t wait any longer — start your dropshipping journey today with Sellvia and make your entrepreneurial dreams a reality. Your path to profitability begins here!
Affordable ecommerce solutions made simple
Are you worried about investing a lot of money in complicated setups for your online store? Don’t be! Sellvia offers a cost-effective and straightforward solution. you don’t even need to have $500, because sellvia will give you your own custom online store for free! We provide you with a fully stocked store filled with popular products, so you can skip the usual hassles of managing inventory and dive right into a hassle-free launch.
Our unwavering support and seamless expansion
Think of our team as your personal support squad in the vast world of ecommerce. We are dedicated to guiding and supporting you, offering the essential tools to customize your store to match your target audience perfectly. Plus, with the effortless ability to expand your reach to platforms like Amazon, your market potential is poised to grow exponentially.
Your trustworthy ecommerce partner
Sellvia isn’t just a platform; it’s your committed partner in your ecommerce journey. We ensure speedy order fulfillment from our US-based center and swift shipping across the US, ensuring your customers get their orders on time. Our catalog isn’t just extensive; it’s driven by the latest trends, featuring high-quality products with detailed descriptions and authentic reviews.
Solid digital marketing support
Our support goes beyond sourcing products and handling logistics. Sellvia offers significant help with digital marketing, giving you access to proven advertising materials and effective strategies for successful social media campaigns. This means you’ll be well-prepared to promote your products and brand effectively. What’s the next step? Launching your store!
Ready to kickstart your online store? Choose products that resonate with you, set your prices, and you’re ready to begin your ecommerce adventure for free. With Sellvia, you won’t be taking a leap into the unknown. There are no hidden risks or massive investments — just pure, untapped potential waiting for you to explore.
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