Get your FREE store + Amazon business!
The Easy Way To Start A $1 Million Sneaker Business
×
Category:
Industry Tips

How Ben Built A $1,000,000 Sneaker Business [Ultimate Blueprint]

by Denis K. | | 10 min read
sneaker-business-blueprint

Today, we’re going to show you don’t need to invest thousands of dollars, rent a warehouse, or even worry about any logistics to start your own successful online business.

What’s the magic formula? Branded sneakers – Nike, Adidas, New Balance, Vans, etc.

They are everywhere!

On your feet, your friend’s feet, probably your dog’s feet (okay, maybe not the dog, but you get the point). Everyone wears them. Everyone wants the newest, coolest, and most popular styles.

Now, imagine a 16-year-old teenager who’s turned everyday branded shoes into a full-blown business. This is the real deal, and it’s the story of Benjamin, aka The Sneaker Don.

This guy isn’t just selling shoes – he’s out here connecting with famous rappers and athletes, making serious bank, and aiming for a million-dollars.

Yup, sneakers aren’t just for sneakerheads anymore – they’re a multi-billion-dollar industry, and there’s a massive demand for them.

In this article, we’re going to show you exactly why sneakers are the perfect product to sell, how a teenager built a sneaker empire from NOTHING, and how you can achieve the same starting today. Sounds good? Let’s dive in.

SPECIAL OFFER
Ready to sell Nike and New Balance?
Get your store + 100 iconic footwear styles!

How a 16-year-old built a $1,000,000 sneaker business

NikeAdidas_6-min.jpg

In today’s world, entrepreneurship isn’t confined to traditional businesses. Young individuals are carving out their own paths, often within industries previously thought to require years of experience or investment capital.

One such inspiring story is that of Benjamin, a teenager who’s turned sneakers into a money-making business. At only 16 years old, he was well on his way to achieving his goal of making a million dollars.

But how did he do it?

Sneakers, in Benjamin’s case, were not just a commodity. They were a passion.

As he recalls, it all started in fifth grade when his mom bought him a pair of nike sneakers (LeBron Galaxy). A classmate immediately offered to buy them, which led to his first taste of the business world.

Benjamin realized that footwear weren’t just shoes – they were a cultural currency. People wanted them, needed them, and were willing to pay big bucks to get their hands on rare, limited-edition models.

Benjamin started buying more expensive sneakers – $600, $700, even $800 pairs. But he wasn’t just waiting around for money to fall into his lap. To fund his hustle, he washed cars, walked dogs, and sold candy – basically doing whatever it took to make cash. Fifth, sixth, and seventh grade? That’s when he learned the ropes of real-world business.

SPECIAL OFFER
Ready to sell Nike and New Balance?
Get your store + 100 iconic footwear styles!
nikes_cats_info-2.png

Once he had saved up, Benjamin took it a step further. He paid people to camp out at sneaker drops for him. “50 bucks? Just grab the shoes at retail, and I’ll take care of the rest.” With others doing the waiting, he’d sell the sneakers for a profit – and make sure he didn’t even have to pay for the shoes himself. It was a smart move that kept his business growing.

Fast forward to Benjamin being a full-blown sneaker plug, the guy that’s got the inside scoop on the rarest kicks, and making major moves in the sneaker world. DJ Khaled, Quavo, Lil Yachty, Post Malone (and many others) – he was supplying shoes to all the celebrities.

The reality of selling branded sneakers (And how you can skip the hard parts)

Selling Nike, Adidas, and New Balance sneakers and doing what you love sounds pretty awesome, right?

Find cool shoes, sell them for a profit, and make money doing something fun. But here’s what most people don’t realize – dealing with branded kicks comes with its fair share of headaches.

But don’t worry – you won’t have to deal with any of them. More on that in a bit.

First, let’s take a look at what makes the sneaker business challenging for most sellers.

  • The hunt for the right sneakers

Ever tried to buy a pair of hyped kicks on release day? Yeah, good luck with that.

Limited-edition drops disappear within minutes, bots snatch them up, and even if you do manage to find them, you’re often left with a size that only fits Bigfoot.

Popular sneakers are in high demand, and that demand leads to constant stock issues. If you want to make a profit, you have to be in the know – tracking releases, building supplier connections, and somehow getting access to the pairs everyone wants. Sounds exhausting, doesn’t it?

  • The pricing game

Let’s say you finally get your hands on a rare sneaker. Now comes the tricky part – pricing.

If you price too high, customers will walk away. If you price too low, you lose profit. And let’s not forget that sneaker prices fluctuate based on hype, demand, and scarcity.

Keeping up with all of that? A full-time job in itself.

SPECIAL OFFER
Ready to sell Nike and New Balance?
Get your store + 100 iconic footwear styles!

  • The inventory struggle

If you want to sell shoes the traditional way, you need inventory. And inventory means money upfront – lots of it. Stacking up shelves with sneakers in different sizes isn’t cheap, and the last thing you want is to be stuck with stock that won’t sell.

Benjamin made it work by investing big early on, but let’s be real – not everyone has that kind of cash lying around.

  • Shipping and logistics (a.k.a. The not-so-fun part)

Congrats! You made a sale.

Now, you have to pack the sneakers, ship them out, and pray that they arrive in perfect condition. Oh, and if something goes wrong – wrong size, wrong color, damaged box – you’re the one handling customer service.

Now imagine doing this on repeat, day in and day out.

Start selling big-name sneaker brands without all this hassle

Ready to sell top-tier kicks from brands you already know and love?

In less than a minute, you could be the proud owner of a fully-loaded online store featuring iconic brands like Nike, Adidas, New Balance, and more.

Imagine running a store where customers can’t wait to buy sneakers from brands they trust. Sounds amazing, right?

Want in on this?

Here’s how the Legend Footwear Collection can make that happen for you.

SPECIAL OFFER
Ready to sell Nike and New Balance?
Get your store + 100 iconic footwear styles!
nikes_cats_info-2.png

What is the Legend Footwear Collection?

The Legend Footwear Collection is your one-way ticket to starting an online business with some of the most recognizable sneaker brands in the world.

It’s packed with everything you need:

  • TOP brands

Sell from industry giants like Nike, Adidas, New Balance, Dr. Martens, Guess, Tommy Hilfiger, Crocs, Vans, Timberland – brands that everyone knows and trusts.

  • 100 ORIGINAL must-have styles

We’ve handpicked 100 of the hottest, high-demand footwear designs your customers are dying to buy. These are the sneakers that fly off the shelves and keep customers coming back for more.

  • Sleek online store

Your professionally designed modern online store is designed to convert visitors into loyal customers, making shopping easy and enjoyable.

With the Legend Footwear Collection, you’re not just selling shoes – you’re selling trust, quality, and style that your customers are craving.

It’s the perfect way to start generating real income and finally turn your business dreams into reality.

What branded sneakers can you sell? (Top picks for YOU!)

Branded footwear are always in demand, and with dropshipping, you can sell top-brand styles without holding inventory.

Here are some best-sellers your customers will love:

Nike slip-on sneakers

NikeAdidas_1-min.jpg

Lightweight, breathable, and effortlessly chic, these pink slip-ons are perfect for casual outings, workouts, or everyday wear. The trendy color makes them a go-to for spring and summer, appealing to fashion-forward women who want both comfort and style.

Timberland leather boots

NikeAdidas_3-min.jpg

Crafted from premium nubuck, these ankle boots offer both rugged durability and everyday style. Perfect for cooler weather and outdoor adventures, they’re a favorite among women who value comfort, quality, and a touch of adventure in their wardrobe.

Adidas Originals suede sneakers

NikeAdidas_2-min.jpg

These Adidas sneakers combine comfort and sophistication, making them a staple for casual and athleisure looks. With Adidas’ strong brand reputation, they’ll attract sneaker lovers, athletes, and trend-conscious shoppers alike.

Tommy Hilfiger sneakers

NikeAdidas_4-min.jpg

These sleek blue sneakers embody Tommy Hilfiger’s signature preppy style, making them a versatile choice for both casual and semi-formal wear. A must-have for men who appreciate timeless fashion with a modern twist.

Vans leather sneakers

NikeAdidas_5-min.jpg

A streetwear staple, these black leather Vans offer the perfect mix of skate-inspired style and everyday wearability. Ideal for trendsetters and urban fashion lovers, they’re an easy sell for any sneaker store.

With these branded, in-demand shoes, you can start selling immediately.

What’s it like dropshipping Nike and Adidas sneakers?

If all of this is starting to sound like a lot, don’t worry – today, anyone can start a sneaker business without the challenges Benjamin initially faced.

With platforms like Sellvia, you can sell branded sneakers online in a streamlined way:

  • No inventory needed – You don’t have to buy sneakers upfront or worry about storing them
  • No shipping hassles – Sellvia handles the fulfillment and delivery for you
  • No investment required – You can start your business today with $0

But how exactly does this process work?

Sellvia partners with trusted suppliers who provide high quality original branded shoes to our customers.

Make money with Sellvia START WITH $0

As a store owner, you simply sell footwear on your website and let Sellvia take care of the rest.

This process is known as dropshipping, where the products are only shipped to customers after they make a purchase.

As a result, you can offer a wide variety of branded sneakers – without the risk of overstocking or tying up capital in inventory.

It’s that easy.

This gives you the freedom to focus on what truly matters – whether it’s going for a jog, diving into a good book, or simply enjoying more quality time with your loved ones.

Your branded sneaker business starts today

Benjamin is a perfect example of how passion, determination, and a bit of innovation can lead to success in the modern business landscape allowing him to build a successful business at an incredibly young age.

Today, selling popular sneakers is easier than ever.

With Sellvia it is possible to start your own sneaker business without worrying about stock, investment, or managing logistics.

So, if you’ve ever dreamed of starting your own online business, there’s no better time than now. Your path to success is just a few clicks away. What are you waiting for? Start your branded sneaker online store for FREE today!

TRY IT FREE TODAY

avatar
by Denis K.
Denis is a copywriter at Sellvia. Having graduated from the Faculty of International Business as a specialist in advertising, he explores the rapidly changing and evolving digital marketing industry and feels committed to sharing his findings with a wider reader’ audience.
Keep up with the latest from Sellvia
Subscribe to our blog and get free ecommerce tips, inspiration, and resources delivered directly to your inbox.
Unsubscribe anytime. By entering your email, you agree to receive email updates from Sellvia.
Free online store + Brand Footwear Bundle!
Get a turnkey ecommerce site fully equipped to sell BIG!

Start selling with Sellvia today

Try Sellvia for free, and explore all the tools and services you need to start, run, and grow your business.