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From Idea to Reality: A $95+ Million Cool Stuff Store

by Denis K. | | 8 min read

Starting an online store has become easier than ever before. With the right plan and the right technology, anyone can create an online store for their business. Why is it a good idea to start your own online store today? One of the most impressive success stories in the world of ecommerce is that of the cool stuff store that goes by the name of CafePress. They managed to accumulate over $95 million in revenue throughout the store’s lifecycle! This is an inspiring example of how successful an online business can be with the right combination of strategy, hard work, and dedication. Want to achieve similar financial accomplishments? Read on, and you will find out how to get access to all the tools and resources you need to do this! 

The internet has revolutionized the way that people do business, and it is now easier than ever before to start your own cool stuff store selling products online.

With the right plan and the right technology, anyone can create an online store that is lucrative and successful. Whether you are looking to supplement your income or become a full-time entrepreneur, starting a cool stuff store can be a great option.

Let’s take your online business to the next level with Sellvia!

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Premium Products by Sellvia: Launch a cool stuff store selling hot products


What are Premium Products?

Simply put, by teaming up with Sellvia, you’ll be armed with everything you need to dominate the ecommerce game! From a curated selection of hot-selling products to your very own online store, plus all the added extras like product storage, shipping, returns, and customer support – you’ll have it all at your fingertips!

Revolutionize the ecommerce game and sell products that truly stand out from the crowd! You’ll be able to sell these products in your own store or through any marketplace, and under your own brand. Our specialists will handle the design, production, and even shipping of your orders!

  • Sell unique products

Here’s how it works: simply tell our team of experts about your preferences and interests, and they’ll do the heavy lifting for you by researching the market for the most promising ideas and creating a product offering tailored to your customers’ needs. And while they handle that aspect of your business, you can focus on building up and growing your online store.

  • Sell anywhere

The best part? You can sell your products anywhere you want – from marketplaces like Amazon to your own online store, or even through social media. The choice is yours! With Sellvia’s Premium Products, you’ll have the opportunity to introduce your brand to millions of potential buyers.

  • High-quality services

Imagine having your own line of products that are unlike anything else on the market – the possibilities are endless! And with Sellvia’s Premium Products, you can be sure that the quality of your products will be top-notch. All products will come with a professionally printed design, created using cutting-edge printing technology. Plus, our team will take care of manufacturing, printing, and shipping, so you can sit back and watch your business soar!

So, here’s a quick breakdown of how it works:

  • You specify your interests and passions ✅
  • Our team finds what exactly people look for but nobody’s selling yet, according to your specific needs ✅
  • Our designers create fantastic prints for you and your customers to enjoy ✅
  • You get orders and delegate all the technicalities to us ✅

Why waste time and money trying to build a business from scratch when you can have a team of experts manage the difficult parts for you? With Sellvia’s Premium Products, you’ll have a unique opportunity to start selling unique and high-quality products right away. Don’t miss out on this exciting opportunity – let’s take your e-commerce business to the next level

What you need to know to start your own clothing brand

If you want to start an online clothing brand that appeals to online consumers, you’ll need to have a unique business idea, quality merchandise, a website, and a promotional plan.

Start by coming up with a concept that stands out from the competition, such as offering a product or service that isn’t available anywhere else.

Our specialists will find the best products and make a product offering that won’t be available anywhere else. Sellvia’s Premium Products will help you win over the hearts and minds of customers everywhere.

Here’s everything you need to consider when launching your own clothing brand:

  • Product sourcing and manufacturing

Finding the right clothing manufacturers is crucial for your brand. Look for manufacturers through online directories, or industry associations.

Make sure to negotiate terms and ensure that the manufacturer you choose is ethical and sustainable.

  • Research Your Competitors

To stand out from the competition, you need to know what they’re doing. Research their products, pricing, and marketing strategies to better understand the market and how you can differentiate yourself.

  • Marketing and branding

Start by outlining your vision, mission, and values. What is the purpose of your apparel brand? What kind of message do you want to convey? Who are the customers are you targeting? Answering these questions will help you to create a strong brand identity.

Building a strong brand and creating a marketing strategy is key to reaching and keeping customers. Make sure your branding reflects the personality and values of your brand and that your marketing efforts target your desired audience.

Consider creating a content marketing strategy to attract and engage potential customers.

  • Ecommerce website

Choosing the right ecommerce platform and designing a user-friendly and visually appealing website is important for creating a positive customer experience. Consider using popular ecommerce platforms like Shopify, BigCommerce, or WooCommerce. Hiring a professional web designer to create a website that is easy to navigate can also be a great idea.

  • Inventory management and fulfillment

Managing inventory levels and fulfilling orders in a timely manner is important for keeping customers happy. Use inventory management software to track your inventory levels and set up automated reorder points. Make sure to have a fulfillment process in place that enables you to ship orders promptly and accurately.

  • Customer service and support

Providing excellent customer service and addressing any issues that may arise is crucial for keeping customers happy. Make sure you have a process in place for handling customer complaints and returns and respond promptly to customer inquiries.

  • Measure performance

To improve your business, continuously measure your performance and make data-driven decisions. Track key performance indicators such as website traffic, conversion rates, and customer satisfaction. Analyze data such as sales trends and customer demographics to identify opportunities for growth and improvement.

How a unique cool stuff store made over $95 million

Starting an online cool stuff store selling everyday items like shirts and hoodies can be a great business idea. These are items that people of all ages and backgrounds wear regularly, so there’s a big potential customer base for your brand. Plus, shirts and hoodies are versatile pieces of clothing that can be dressed up or down for various occasions, like casual outings, work, or even formal events.

Another benefit is that everyday clothing is a relatively low-cost investment. These items are cheaper to produce than luxury items, which means you can offer them at more affordable prices. This makes it easier to reach a wider audience and compete with bigger brands.

Customization is also a big plus. With everyday clothing, you can experiment to create a unique brand identity and stand out from the competition. Plus, customization options allow you to cater to different target markets and create a loyal customer base.

Saying this, it’s no surprise that the owners of the CafePress online store have accomplished such amazing results.

Throughout the store’s activity, there were at least 7943641 sales, with an average order value of $12.00. Their everyday clothing brand has a catalog consisting of 200000 products.

All of this amounted to a total sales number of $95 323 692!

The store owners have had great success over the years, providing customers with quality products that have won their hearts. To show their appreciation, customers have purchased custom-made products from the store. This has been a major factor in their success.

That’s just a handful of examples that allowed the owners of the store to make over six figures.

Adult apparel examples 


Baby apparel 




Want to surpass these results? With the help of Sellvia’s Premium Products, you can sell a wide variety of cute baby onesies and a whole lot of other regular everyday apparel.

So, do you feel like you want to make a fortune on your own everyday clothing brand? Well, with Premium Products by Sellvia, you can win over the hearts of online customers with your own unique take on practically any item. Right now is the best time to launch an online business, so stop hesitating and start earning!

by Denis K.
Denis is a copywriter at Sellvia. Having graduated from the Faculty of International Business as a specialist in advertising, he explores the rapidly changing and evolving digital marketing industry and feels committed to sharing his findings with a wider reader’ audience.
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