Say hello to Deanna! She’s a mom of another successful Sellvia partner, Janiyah Robinson. She saw her daughter have massive success with Sellvia and decided to get a business for herself.
She lives in California, works in customer service in the Bay Area, and loves making resin art. Bright colors, glossy finishes, custom pieces – it’s the kind of craft that makes her feel calm and creative after a long shift.
Her job paid the bills. But she was overworked (12 hours per shift), and of course, there was no time for doing what she truly wanted.
After seeing her daughter have success with an online store, she decided to get one herself and make a change. And did the change happen! Let’s look into it!
When your kid becomes your role model
Deanna’s daughter, Janiyah, had already started her own journey with Sellvia.
She was excited, but determined. Deanna watched as orders started coming in, as her kid spoke about “my store” with so much joy in her voice. As a parent, she felt proud and happy to see the fruits of her daughter’s labor come to life.
At first, Deanna just looked and listened. But as she heard more about how the store worked, she got more and more inspired and thought:
Maybe this could be for me, too.
What she is after is an exit plan from long days and endless calls. Something that could grow steadily in the background and give her more time for resin art, not less.
So she decided to try.
The first sale that changed everything
Deanna got her first turnkey store with Sellvia.
No warehouse, piles of stock, coding, or anything that you’d normally expect from starting an online store. Her business advisor walked her through the essentials, and instead of spending weeks “figuring it out,” she was able to start almost immediately.
And guess what? She got her first sale the very next day. It didn’t stop. One order. Then another one, and another one, and now she made over $11,000 in sales. All without experience or crazy investments.
The easiest business she’s ever run
For Deanna, running a Sellvia store turned out to be the easiest business model she had ever come across. She isn’t carrying everything on her shoulders: With Sellvia, everything important was already in place:
- A ready-made, professional-looking store
- Products pre-loaded and ready to sell from day one
- Fulfillment, shipping, and logistics handled in the background
- Built-in tools to help bring customers back and keep sales moving
- A business advisor to guide her through the steps and answer questions
She didn’t have to build everything from scratch or learn it all at once. She could simply step into a system that was already working – and let it start benefitting her. Her role is clear and manageable: watch the orders, manage the flow, and stay consistent with her ads.
Instead of juggling dozens of tools, she has one ecosystem that does its job in the background while she lives her life and most importantly – enjoys it.
Support that stays with you
Like many beginners, Deanna was nervous in the beginning.
- What if she clicked something wrong?
- What if she didn’t understand something?
- What if she simply didn’t know where to start?
Sellvia gave her a business advisor who walked her through each step: from understanding the store structure to launching, to reading her stats. And when questions appeared later, she knew exactly where to turn.
For her, that support made all the difference. From the idea, to the products, to the sales, there was help at every stage. And that makes a whole lot of difference.
Consistency is the key
The biggest factor behind Deanna’s success, in her own words, is consistency. She made a simple decision: if she’s going to run ads, she’ll treat them like a long-term strategy, not a short experiment.
Her rules are:
- She doesn’t constantly turn ads on and off.
- If she wants to slow things down, she lowers the budget.
- If she wants to scale, she increases it.
She manages the ads herself because she feels comfortable doing it – she likes having that direct control over her pace. But she also knows that not everyone wants to learn this part.
That’s where Sellvia steps in for other beginners. If ads feel intimidating, you don’t have to manage them alone. Sellvia can take over and run advertising for you, so you can focus on monitoring results and staying present in your life instead of learning every button in the Ads Manager.
From 12-hour shifts to chill evenings
The numbers tell one story. Her daily life tells an even better one. Before becoming a business owner, Deanna’s schedule was heavy. 12-hour shifts, little energy left. Resin art was something she squeezed in whenever she could.
Now, her reality looks different. She still works at her day job – but she doesn’t have to work the exhausting 12-hour days anymore. She can work 8-hour shifts and still feel secure, because her store brings in consistent sales in the background.
And the time she wins back doesn’t disappear into more chores. It flows into her resin art. She has more space for the thing she genuinely loves creating. Her store doesn’t compete with her passion – it supports it and gives her space and time to do what makes her happy.
She wants more
Once Deanna saw that the system worked, her thinking shifted again. If one store can bring in steady income… What about another? She opened a fashion store – a niche she personally enjoys. She loves clothes, she loves shopping, and now she gets to share that love with others. The new store has already brought in over $300 in sales and is steadily moving forward.
And she isn’t planning to stop there. She’s also thinking about opening a store for pet owners – another niche full of emotion and everyday joy. Deanna’s stores reflect her personality, and that’s the way it’s supposed to be.
Her advice? Just do it!
Deanna’s story started with watching her daughter succeed. Now, she’s the one other women can look at and think, “If she did it, maybe I can, too.”
Her advice is simple:
- If you feel the pull to start something of your own, don’t ignore it.
- Talk to the business advisor. Ask questions. Take your time.
- You don’t have to rush. You don’t have to know everything from day one.
But if you decide to do it, do it with a system that will actually support you. For her, that system is Sellvia – because we don’t just hand you a store and walk away. We help you at every step, so you can move from “I’m thinking about it” to “I’m really doing this” without feeling alone.
Deanna didn’t risk anything, she made thoughtful decisions:
- To trust her daughter’s experience,
- To open her own store,
- To stay consistent,
- And to let a system work alongside her.
Today, she has a 5-figure store, more freedom in her schedule, and more time for the art she loves. If you got inspired, make sure to secure your own turnkey online store and make a change the way you want it.
