It’s evening, you’re tired, you fall onto the couch with your phone. You open TikTok or Instagram “just to relax for five minutes”.

Sounds familiar, doesn’t it? The feed throws everything at you at once – playful cats, funny clips, and then a man talking about a robot vacuum cleaner that “keeps his flat always clean with no hassle”.

Some minutes disappear, and suddenly you’re staring at a product page, wondering: “Do I need it to?”

This is the new reality. TikTok and Instagram are not just entertainment apps. They quietly turned into huge shopping centers.

Only instead of windows and shelves, you have videos and stories. Instead of shop assistants, you have creators, bloggers, and “normal people like you and me”.

And the most interesting part? Any of you can make money there easily by selling products. What do you need for it? Nothing more than a desire: you can get a free online store to sell there. How? Let’s see!

People don’t only watch TikTok. They buy there.

TikTok isn’t just “a big app”, it’s a massive shopping destination. It has around 1.6 billion users, and people are expected to spend about $32 million on TikTok daily.

That’s a ton of orders made straight from short videos. Instagram works the same way: it’s one more giant shopping window where people see products in Reels and Stories and quietly buy them.

And here is the most important part for potential business owners: about 1 in 4 viewers ends up buying something after seeing a TikTok, and around 67% of people say TikTok helped them discover brands they would never have found on their own.

So yes, TikTok and Instagram are not “just entertainment”. They are busy shopping malls, open 24/7, with millions of people walking inside every minute.

The question is: will you only walk there as a visitor – or will you also make money from there?

Real people, real businesses: Not million-dollar corporations

When we speak about Amazon and similar shopping destination, we might think that there are big brands that set the rules (honestly, this is not they way you think). Speaking about TikTok and Instagram, we know it for sure – these platforms are about people. All of us have our own feeds that are created individually for us.

As for selling there, this is all the same – it’s quite easy for newly-minted business owners to enter them and succeed there. Don’t you believe in it? See for youselves!

1. Paul & Lynda: Skincare + TikTok = sold-out stock

Paul and his wife Lynda created a tiny skincare brand called Love and Pebble. Their product was simple but unusual: “Beauty Pops” – little frozen masks you put on your face.

For a while, it was just a small family project. Then they posted a TikTok.

The video went viral.

People loved the idea, the visuals, the “DIY spa at home” vibe. Their stock sold out faster than they had ever seen before. More videos followed, more orders, more attention. From a “just us in the kitchen” project, it started to look like a serious business.

What changed? They didn’t suddenly invent a new ingredient. All it took is to just put their product in front of TikTok’s huge audience – in a whimsical, authentic way.

2. Elyse: Cute stickers and planners instead of law practice

Elyse started as a law student who liked drawing. She created a small brand of stickers, planners, and stationery: Elyse Breanne Design.

She began posting TikToks: her workspace, her designs, little behind-the-scenes moments. People liked watching her pack orders, talk about her day, show new stickers.

Step by step, something beautiful happened:

• She grew a loyal audience.
• Orders came more and more often.
• TikTok helped turn viewers into buyers quickly.

At some point, the income from her “little art side gig” got big enough that the classic lawyer path didn’t look so tempting anymore. Her brand turned into a full-time business, with real employees and serious revenue – all boosted by social media.

Again, no giant corporation here. Just a person, a phone, and the courage to post.

3. Nikki & Mike: Cinnamon buns and Instagram Reels

Now let’s move from beauty and stickers to… cinnamon buns.

Nikki and Mike launched a small bakery called Mav’s Top Buns. They made rich, gooey buns using a family recipe and started promoting them… on Instagram.

They didn’t act like a stiff corporate brand. They:

• posted funny, sometimes bold, very human videos
• showed their life with kids and the mess in the kitchen
• shared the reality of running a small business

No big advertising budget, no giant marketing team. Just regular people, being themselves on camera.

The result?

They sold hundreds of thousands of buns and reached a level of sales many “serious” offline bakeries only dream about. Their followers didn’t just “like” photos – they placed orders.

These stories look different, but they all follow the same quiet recipe:

1. A simple product people actually want.
2. Short videos that show it honestly and clearly.
3. Social platforms (TikTok, Instagram) that push these videos to strangers.
4. A clear path from view → click → purchase.

If they can do it, why not you?

Three businesses in one: Website + TikTok store + Instagram store

When you choose Sellvia, you get:

1. Your own online store

This is your “home base” on the internet.

• A full website, not just a social media page.
• A domain (your own web address).
• Ready product pages with descriptions and photos.

If tomorrow some app changes its rules, you still have your own site. You can always send people there.

2. A TikTok-ready product setup

Short videos work best with products that:

• look good in motion,
• solve a clear problem,
• can be explained in 15-30 seconds.

Sellvia hand-picks products that are perfect for that and prepares:

• product photos,
• product descriptions,
• videos and captions ready to post on your TikTok.

So instead of spending weeks thinking “What do I even sell?” and “How do I present it?”, you start from a prepared base. 

3. An Instagram-ready catalog

Instagram is still a huge discovery and shopping channel. Reels, posts, and Stories can all lead to sales.

For that, you need:

• good-looking photos,
• top-tier product posts,
• clear benefit-focused texts.

This is also part of the package. You get a set of products and materials that already work well with visual-first platforms like Instagram. So you can create posts faster, without sitting for hours over an empty caption box.

It’s not just tools – it’s support

Another big fear, especially for beginners, is: “Okay, I have a store. Now what? I’ll just sit and stare at it?”

That’s why support matters.

With this kind of offer, you don’t just get “a website and a list of products” and then get thrown into the deep end. You also get:

• a personal manager who can answer questions and help you understand next steps;
• tech support available 24/7 – so if you are a night owl and you’re setting something up at midnight, you’re not alone;
• guidance on how to launch your first campaigns, test products, and understand what works.

In this option, you get a fully functional online store that’s already packed with viral TikTok products, plus product videos that are made to trigger sales, ready-to-use marketing campaigns, and the same personal 24/7 guidance included.

Take a look at some of the products!

It’s like someone went into TikTok, picked out what’s already selling well, neatly arranged it into your store, and then stayed by your side at all times.

In other words: you bring the willingness to try, and Sellvia brings the toolbox.

So what does the simple plan look like?

You don’t need to build some big system yourself. With Sellvia’s offer, most of the heavy lifting is already done for you. Your job is more about saying “yes” and picking what you like.

Step 1. Say yes to your ready-made offer

Our team prepares everything for you:

• a full online store,
• a catalog of hot products,
• materials that are ready to work on TikTok and Instagram

You’re not starting from a blank page. You’re basically getting a store that’s ready to make sales.

Step 2. Point to what you like

You don’t sit for weeks trying to invent a product idea. The catalog is already there, so your role is very light:

• “I like beauty stuff” → okay, focus there.
• “I’m a pet person” → great, we lean into pet products.

• “I love cute home things and gadgets” → also fine.

You’re not a product researcher. You’re just choosing what feels natural – and Sellvia has already filled the shelves for you.

Step 3. Let your manager help you

You don’t have to be a tech wizard. Your personal manager:

• walks you through the processes,
• helps you turn on the basic shopping tools,
• makes sure your products appear where they should.

Your part is mostly: click where they show you and confirm things. If something looks confusing, you simply ask. That’s literally what the team is there for.

Step 4. Use the ready videos (and add your touch if you want)

You don’t have to become a filmmaker. You already get product videos and campaign ideas with the offer, so you can:

• use them as they are (where allowed),
• or copy the style in very simple clips from your phone.

Even a basic “show the product, add a short line of text, tap publish” is enough to begin. No need to act, dance, or write a script worthy of Netflix.

Step 5. Let the numbers nudge you in the right direction

You don’t need to be an analyst. Your store dashboard and ad stats will tell you everything. You and your manager look at this, and they help you decide: “Okay, this is working – let’s do a bit more of this.”

That’s how you go from “I only scroll and shop” to “TikTok and Instagram are quietly working for me in the background” –
with a store that’s built for you, products already picked, videos prepared, and a team holding your hand through the fussy bits.

From watcher to shop owner

TikTok and Instagram will keep working with or without us. People will keep scrolling. They will keep buying things they see in short videos.

You can stay in the role of a quiet visitor – laugh at jokes, save recipes, and sometimes buy what others sell.

Or you can quietly open your own store inside these huge digital malls:

• with your own website as a safe base,
• with TikTok and Instagram acting as busy corridors full of potential customers,
• with ready products and support, so you’re not building everything alone.

No need to become a tech genius. No need to invest millions. You start with simple tools, a clear path, and the platforms people already love. Secure yourself a free turnkey TikTok and Instagram store today!

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