Owleys.com operates as an established, design-focused brand serving the car and travel accessories market. The business generated $1,959,998 in revenue over the past year with $1,102,999 in net profit. Revenue flows through three channels — the branded website, Amazon marketplace, and Walmart platform — creating diversified income streams and consistent performance. Daily operations require minimal hands-on management, running efficiently through automated systems.
The brand’s strength lies in its curated approach. The catalog features 766 carefully selected products backed by authentic customer reviews and professional presentation: premium seat covers, versatile storage solutions for family vehicles, pet-safe travel accessories, and functional road trip essentials. Navigation is organized by vehicle make and model, creating a personalized shopping experience. Strong brand consistency across visuals, packaging, and messaging drives customer loyalty and repeat purchases.
What makes this opportunity exceptional
Diversified revenue channels: Direct ecommerce site combined with Amazon and Walmart presence. Amazon alone moved 11,000+ units in 2024, contributing nearly $1M in platform sales.
Minimal time investment: Established workflows and automation mean routine oversight fits into a few hours weekly. The dashboard is intuitive enough for operators without extensive ecommerce backgrounds.
Expansion potential: Proven demand across the U.S. market with clear opportunities to extend product categories and explore international markets when ready.
Professional infrastructure: Complete brand identity, optimized product pages, and tested advertising campaigns already delivering results.
Purchasing through Sellvia Market provides structured security: verified performance metrics, complete transparency before commitment, secure transaction processing, and comprehensive support throughout ownership transfer. Flexible payment arrangements accommodate different financial strategies.
Conversation with founder Marcus Chen
What inspired you to launch Owleys?
I spent considerable time traveling with my family and dog, repeatedly encountering small frustrations that existing products didn’t address well. I started identifying solutions that actually worked. The business developed organically from solving real problems.
What guided your brand development?
Creating genuine brand identity rather than assembling random products. Every element — visual identity, packaging design, communication style — needed to demonstrate understanding of the customer’s experience and attention to quality.
Operating across three platforms seems strategic. Was that your initial vision?
Not from day one. I launched with the website to maintain full control over customer experience and brand presentation. However, limiting distribution meant missing significant opportunities. Amazon became the logical expansion, and its success made Walmart’s different audience attractive. Each platform serves distinct purposes while strengthening the overall brand.
What aspects of running an established operation surprised you?
The dramatic reduction in required weekly effort once systems matured. After the initial setup and optimization phase, management became straightforward monitoring and minor adjustments.
If operations run so smoothly, what motivates this sale?
I thrive during the building phase. The next growth stage — international expansion or developing proprietary product lines — deserves someone enthusiastic about scaling established foundations. The infrastructure exists; the next owner determines the growth trajectory.
What would you tell prospective buyers?
You’re acquiring a functioning brand with established demand and efficient operations, not building from scratch. Learn the systems, understand the metrics, then pursue your vision for expansion.
Owleys.com appears in Sellvia Market‘s premium listings with an asking price of $1,650,000. For buyers seeking a validated ecommerce asset with professional branding and clear growth opportunities, this represents a turnkey operation ready for immediate ownership and strategic expansion.