As of 2022, there are over 26 million ecommerce websites worldwide, with more being created every day. And, with so many online stores, it’s easy to lose your way around them. However, top-class ecommerce website development is what’s going to help stand out from the crowd. And with Sellvia, it’s as easy to achieve as ever before!
A high-quality ecommerce website will go a long way by providing your customers with a top-notch shopping experience.
Ecommerce website development is the totality of all various technical aspects of an ecommerce site. More specifically, how it functions and operates in response to the user’s actions, how it visually looks, how it aspects different payment methods, and other essential aspects of a website, such as the product pages, shopping cart, and support pages.
The online industry is developing rapidly, as each year more and more sales are conducted online. Thus, if you’re looking into starting an online business of your own, you must have a well-developed ecommerce website for you and your future customers to enjoy.
So, let’s look further into ecommerce web development and what aspects to consider when creating a website. Let’s dive straight in!
Introduction to the basics of ecommerce website development
It’s safe to say that ecommerce websites are one of the most popular types of websites in the world.
Let’s start with the basics, what is an ecommerce website, anyway?
An ecommerce website is a type of website that allows businesses to sell their products and services online. Major businesses create their own websites to further expand their ventures and make it easier for consumers to purchase their products and services.
There are three main stages in the development of an ecommerce website – design, development, and marketing.
During the design stage, you carefully consider the visual identity of your brand, specific colors, and fonts that will be used across the website and branding.
Once that is out of the way, comes the development stage. During this phase, you have to choose the content management system (CMS) to base your website around, so that it can accept orders and handle payments from customers.
Finally, once you have a fully-functioning ecommerce website, your main focus should be marketing it. Without a proper marketing strategy, no online consumer will find out about your online store, and as a result, you won’t be able to gain any profits.
Qualities of a successful ecommerce website development
Any successful ecommerce website should contain the following elements.
Good UI/UX
To make sure your online customers have a seamless shopping experience, you have to ensure that your ecommerce website has an excellent user interface (UI) and user experience (UX) design.
The very basic requirements for an excellent UX/UI include filters that allow customers to identify their desired product or range of products efficiently, a search bar, a clean design, and a clear copy.
Excellent online security
The security of your online store and any data it contains is crucial. In your possession, you have your customers’ private financial information such as credit card numbers and mailing addresses.
Among the best practices for online users’ security includes transport layer security (TLS), secure sockets layers (SSL), and HTTPS authentication (programs that authenticate and encrypt links between customer computers and your site).
Great mobile experience
As the internet becomes more and more accessible to the average person, more and more people spend time on their smartphones.
For instance, in 2022, mobile retail ecommerce sales are expected to reach over $430 billion.
Thus, as you can see, it’s essential to keep in mind that mobile users are also a category of active shoppers you have to prepare for.
SEO
Want your online store and all its inner components to be easily accessible through the internet?
Implementing search engine optimization (SEO) is another important aspect to consider. It enhances your products’ visibility, and ultimately sales (known as conversion rate), by causing your site to rank higher in search engines.
To achieve this, you can integrate various strategies, such as adding certain keywords to your site’s copy or product descriptions to get your site ranked higher than your competitors in search results related to your products.
A smooth checkout page
A poorly optimized checkout page can lead to a loss in sales.
When customers experience a long and complicated process before submitting a purchase, they’re more likely to give up on the purchase altogether.
For a smoother checkout experience, here are some techniques you can use.
For customers already signed up with your site, whose credit card data is already stored with you (securely!), you might consider adding a one-click checkout feature to further expedite the process. Add a guest checkout feature, which allows customers to make purchases with minimal input on theirs.
Integrate third-party payment options, like Apple Pay; or allow customers to quickly sign up by linking their Facebook or Google accounts.
All of this will provide customers with a quick and easy way to purchase what they desire.
What to consider when choosing an ecommerce website development platform
The first question you need to ask yourself is what kind of website do you want? From there, it’s up to you to decide whether or not it’s worth investing in a custom-built website.
Several factors need to be considered when choosing a platform to develop your ecommerce website.
Quality of work
The quality of work is the most important factor. You would want your site to stand out and not look like a regular template.
Cost
The cost is another factor that needs to be considered when choosing the right platform for your project. You would want to find one that is within your budget and fits your needs without compromising on the quality of work or time frame.
Experience
Experience with ecommerce sites is also an important factor to consider while choosing the right company for developing yours. You would want them to have experience with the latest technologies and trends in the industry so they can create something specifically for you, rather than something outdated or generic which has been done many times before.
Feel the smooth and effortless ecommerce website development process with Sellvia
If you’re looking for a simple, cost-effective way to launch an ecommerce website with all the needed functionality – Sellvia is your golden ticket to achieving this!
To get a smooth start in ecommerce, you need to take care of 3 business elements. Follow this checklist on the easiest business to start with no effort.
#1. Create an ecommerce website
Obviously, to own a prosperous online business, you have to have an ecommerce website to drive customers to and sell your products.
With Sellvia, you won’t have to endure various trials and tribulations of going through the process of ecommerce website development. Everything you need will already be taken care of for you. All you need to make your store work is to build the site and set up a payment method. And that’s it!
What’s the cost? Depending on who you turn to, the cost of creating a website from the ground up can cost anywhere from $100 to $100,000.
There’re lots of companies that can help you start your online store. However, most of them charge monthly fees. But in addition to a monthly fee, they will limit the number of products you can import or sell in your store. Moreover, they will also include transaction fees. What this means is that you’ll have to give up a part of your profits to the owners of your website platform.
With Sellvia, it’s all put to rest. Sellvia requires a one-time payment that will cover a yearly subscription: but it gives you an unlimited amount of best-selling items that you can import into your stores, and you don’t have to share a penny from your sales – no transaction fees.
On top of that, we’ll provide you with a cutting-edge responsive design that looks perfect on the screen size of any device and even optimize your content for search engines.
You are free from anyone else’s rules or limits and can do whatever you want with your online store.
#2. A reliable supplier
This stage is crucial because your supplier determines your business potential.
The beauty of ecommerce is that you don’t need to deal with buying products in advance, renting a warehouse, hiring staff, worrying about packaging and shipping, etc. Your suppliers are responsible for taking care of that.
So you don’t need to risk losing money at all. How does it work, exactly?
Simply choose products from the Sellvia catalog that you’d like to sell in your store. Then attract customers. It’s that simple.
How to choose products for your store right, for the maximum profit? In the Sellvia catalog, you will find high-demand products, proven to be high-converting for ecommerce.
Want to go even further and sell your own cool products? With Sellvia, you can start selling unique products in no time. We’ll design and manufacture these products for you to let you bring something new to the market and win customers’ hearts!
Would you like to learn more about selling unique products made for you personally? Feel free to book a free consultation with our business advisors willing to give you the details at any time you choose!
By choosing the right supplier, we have already saved you tons of time in finding products and fulfillment. Because you don’t need to do any of this when you partner with Sellvia.
As a result, you’ll have a lot more time to grow your business and devote yourself to what you love.
#3. Create social media pages and begin advertising
It’s no secret that you won’t get any customers without proper marketing methods. There are several channels of promotion you can use to make your business grow and prosper. Some of them require money to invest, while others don’t. You can easily start with the free ones.
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Social Media Marketing
All trustworthy stores have social media accounts. You can see a lot of advertising campaigns on these accounts setting them apart from the rest.
So, first, create social media pages – people need to know that your store is reliable and safe to buy from. They expect you to have an account with some posts and signs of activity there.
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Search engine optimization
Search engine optimization is one more source of the traffic to your website. By devoting time to SEO once, you’ll see the results on a long-term basis and easily convert regular Internet users into customers.
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Paid advertising
Have you set up your social media marketing and search engine optimization?
Time to consider other promotional methods, such as paid advertising. Usually, it demonstrates the best results in terms of attracting customers. However, it requires money for it to work constantly and consistently.
However, with Sellvia, you can easily run ad campaigns like a pro in no time at all!
So, what do you think? Want to build your dream online store without a rigorous ecommerce website development process with all the perks of a modern website? Now you can start an ecommerce business with Sellvia with $0, no skills required, and run your business from the comfort of your own home!
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